An Introduction to The Jewel in The Crown of SteelCase Inc

Robert
Lau is the Director of Sales at SteelCase Inc. The company is engaged in
providing workplace solutions to clients by helping business identities develop
and design office premises thereby helping these companies to foster
productivity and promote growth and safety above all. He has been entrusted
with the responsibility of looking after sales of SteelCase Health and his
operational area includes Eastern North America. And he has excelled in every
venture he has undertaken. So, he can be rightly called the pioneer of RobertLau of SteelCase Health.


Rob
Lau has excelled in many fields and areas of his expertise include a long list
and the eminent ones have been listed below. These are as follows-
•             Business strategy
•             Healthcare
•             P&L Management
•             Business Planning
•             Margin Improvement
•             Marketing Promotions
•             Market and Value Gap Analysis
•             New Product Launch
•             Contract Negotiations
•             Sales Planning
•             Business Process Improvement
•             Business Turnaround
•             Channel Management
•             National Sales Leadership
•             Solutions Focused Sales
•             Major and National Account
Development
•             People Development
•             Sales Model Development and
Execution
•             Business Acquisition and
Integration

The
ones mentioned above are just few areas of specialization but his excellence
goes much beyond just the aforementioned skilled areas.

Professional
journey prior to Rob Lau SteelCase Inc
Currently,
he is serving in the capacity of Director of Sales with SteelCase health. He
has been serving in this capacity since May 2010 and his areas of operations
include Canada and United States.

Prior
to his current assignment, he worked as Strategy Consultant (Nurture by
SteelCase) from August 2009 to May 2010. Here he coordinated with senior
officials on varied issues primarily involving Healthcare market analysis,
business planning and working out sales model planning; he also offered his
recommendations and strategy assessment reports.

He
served as Vice President of Sales and Distribution with HNI Corporation from
December 2005 to August 2009. During his tenure of 3 years and 9 months with
this organization, he played a crucial role in the growth of the company. He
performed the following duties at this organization. He looked into matters
related to-
•             Dealer and sales training
•             Major customer relationships
•             Staffing
•             National distribution channels
•             Pricing, distribution
•             Organizational development
•             National contracts
•             Strategy development to
implementation
•             Healthcare
•             Mid market segments
•             Government issues

Prior
to the above mentioned role, he was associated with RL Associates as Principal,
Board of Directors Red Cross Badger Chapter. Here he looked after issues
related to-
•             Strategy development
•             Channel development
•             Order fulfillment process
improvement
•             Sales models
•             Market analysis

At
Target, he worked as Area President and General Manager for a period of 3 years
and 7 months. He looked after-
•             Customer retention
•             Top line sales
•             Balance sheet management
•             Led a team of 100 plus employees
•             Improvement and growth of sales
performance

RobertLau of SteelCase has also worked with Clestra Hauserman, which is a Steelcase
Operating Company as Director of Business Integration from May 1998 to June
2000. He first started his journey with SteelCase way back in the year 1993 as
Senior Consultant, Advance Solutions Team.

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