Outsourcing Call Center Operations to India


In recent years, numerous organizations have outsourced their call center services so as to channel their time and resources on core business activities, like manufacturing products. This assists organizations as their call center operations are handed over to an external service provider and, secondly, their focus on conducting other important operations isn’t wavered.

Another significant advantage of outsourcing call center services is an uninterrupted flow of business. By outsourcing to a call center service provider – one that offers services with regards to customer support, appointment scheduling, lead generation and other inbound and outbound call center services – an organization can ensure a round-the-clock functioning of the business, thereby maximizing revenue generation and increasing profit margins.

There are several factors an organization takes into account before deciding the demographic it chooses to outsource its call center services to. By transferring some of the responsibilities and being able to stream their efforts on tasks that are more significant, an organization can achieve its short- and long-terms goals and therefore enhance its future prospects. Organizations seek a demographic that has a proficient workforce able to effectively handle customer queries and complaints.

India witnessed the advent of call centers and the BPO industry in the early twentieth century. Since then, with India’s consistent achievement of providing high level customer satisfaction, several multinational corporations have outsourced their call center services to India. Today, new entrepreneurs are looking to hire Indian companies for their call center operations. Services of call center India offers has led to it acquiring a major percentage of offshore business.

In addition to providing the best of services, organisations today want to employ workers who can offer efficient customer support. This is utmost critical because a customer, when deciding which organisation’s services to use, looks for one that can offer them services as per their needs. It is pivotal to offer services that address and resolve every query or complaint of the customer.

With a qualified and experienced talent pool, and provision of cost effective services, organizations that have outsourced their call center services to India have fared extremely well in contrast to their competitors. Services of a call center India offers are much more productive than its Asian counterparts, including China, Philippines and Malaysia.

Much of India’s success in the call center industry is credited to the support shown by the government. It has generously lent its hand to organizations by allowing a smooth duty free import of capital goods. Billions of dollars have been invested by the government for the construction and maintenance of call center facilities.

A well-developed infrastructure in terms of communication services and transport has made India a popular attraction for global organizations seeking outsourcing. The economical growth that India has achieved in the recent few years also adds to its value, making it one of the most sought after destinations for outsourcing call center services.

For these reasons, several global organisations have preferred India over other nations to service their call center operations.

Outsourcing services to India can also free the organisations from the hassles of conducting certain managerial tasks like interviewing, recruiting and training a team of agents. It is critically important to have a qualified and experienced workforce to achieve highest levels of customer satisfaction.

Organisations also benefit from Indian call centers as the services they offer are at a relatively reduced cost than other nations. The advantage an organisation receives in this regard is twofold: it allows the company to aim for a broader profit margin and, secondly, unburdens them by lowering the costs incurred with regards to, for example, labour and production costs, and taxes.

Another asset that can highly benefit organisations is India’s ability to adapt to global trends, something that can offer an enhanced customer satisfaction. With the knowledge and familiarity of the latest vogues especially in the international domain, the Indian call center industry enjoys an advantage over other Asian nations.

Several organisations who have taken the step to outsource their call center services to India belong to an array of industries, some of which include telecommunications, manufacturing, information technology and healthcare. The organisations can, furthermore, enjoy a host of inbound and outbound services by hiring Indian call center service providers.

Risk-sharing is also an advantage that organisations seeking to outsource their call center services to India can enjoy. By transferring part of their services to an external vendor, organisations can unburden themselves and direct their time in focussing on core business operations. Furthermore, risk-mitigating factors are handled more efficiently.

India also has a geographical advantage – the time difference that it shares with the United States makes it an ideal location from where an uninterrupted and consistent supply of services can take place.

With cutting edge and state-of-the-art technology, India has been the home ground of several inventions and conceptions with regards to communication systems, data transfers and telemarketing.

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